Can ChatGPT replace your marketing team?

By |2023-09-14T10:13:28+12:00October 10th, 2023|Business Advice, Cash and Cashflow, General|

The short answer is no, but AI content writing can be a great productivity tool for any small business. Unless you've been living under a rock, you'll have heard about the ascendant rise of Open AI's ChatGPT and GPT-4 (plus other similar tools). These natural language processing tools have brought AI content writing to

5 challenges for small business – and how to beat them!

By |2023-07-20T10:55:34+12:00October 4th, 2023|Business Advice, Cash and Cashflow, General|

Want to know how to overcome the most common business challenges? We’ve highlighted five typical obstacles and simple ways to beat them. Founding, building, and growing your own small business can be hugely rewarding for many entrepreneurs. But the road ahead isn't always straight and smooth; it could include some

5 questions to ask before buying a business

By |2023-09-08T08:34:55+12:00September 29th, 2023|Business Advice, Cash and Cashflow, General|

Thinking of buying a business? Whether you’re new to business ownership, or a seasoned business owner, we’ve got the key questions you need to ask prior to the purchase. Purchasing an existing business is a great way to get into business ownership or expand your business empire. You could buy

Resist the scattergun! Focusing on your target audience is where the real value lies

By |2023-10-02T10:07:14+13:00September 13th, 2023|Business Advice, Cash and Cashflow, General|

Is your business focused on the true needs of your top-notch customers? Customer-centric businesses can be 60% more profitable, so we’ve outlined the key ways to refocus your customer strategy. A business has to solve a need for a target market. Not knowing who your ideal customer is or what

Our cashflow and profitability improvement meeting

By |2023-09-04T17:12:24+12:00September 4th, 2023|Business Advice, Cash and Cashflow, General|

Introducing The Cashflow & Profit Improvement Meeting. Are you... Working too hard and feeling like you're not making enough money? Wondering why your Profit and Loss says you're making money but there's no cash in your bank account? Feeling like you work harder than everyone else on your team? Not paying yourself (because there's not

The Top 10 benefits (obvious and unexpected) of a personal budget

By |2023-07-20T09:43:41+12:00August 23rd, 2023|Business Advice, Cash and Cashflow, General|

We all know having a #PersonalBudget can improve our finances, but budgeting has other unexpected benefits. From better communication to more effective personal goal setting, Pathfinder Solutions can help you reap the rewards of personal budgeting. "The budget is not just a collection of numbers, but an expression of our values and aspirations." –

The cost of slow payers

By |2023-01-31T16:42:52+13:00March 8th, 2023|Business Advice, Cash and Cashflow, General, Strategy|

Customers that stretch out how long it takes to settle their bills are costing you more than time and frustration. However, increased electronic connectivity between small businesses, accountants, and financial institutions coupled with cloud accounting and traditional methods can help your debtor management. As with any relationship, timely communication between creditors (suppliers) and debtors

Key numbers to focus on in your business – today!

By |2023-01-31T13:11:08+13:00February 8th, 2023|Business Advice, Cash and Cashflow, General, Strategy|

At Pathfinder Solutions, we're chartered accountants and seasoned business mentors. Therefore, we often help clients identify the crucial business reports they need to focus on. Here's an overview of how to track performance, take action, and prepare your company for surviving the new business normal (whatever that might be!) To

Cashflow is king for small business owners

By |2022-07-12T15:21:21+12:00September 8th, 2022|Business Advice, Cash and Cashflow, Strategy|

Staying on top of cashflow is essential for ongoing commercial viability, and even more important if you're growing your business. Pathfinder Solutions has helped numerous clients get on track - and stay on track - with their cashflow monitoring processes. Money in, money out. Cashflow is fundamental to and one of the

Making it easier for your customers to pay you

By |2022-07-05T12:57:55+12:00August 25th, 2022|Business Advice, Cash and Cashflow, Strategy|

Are you struggling to get paid on time? Could your invoicing and payment process be more organised and streamlined? We'll explain the basics of good payment management and how tech can help speed up your cash collection. Ensuring you get paid on time is crucial to commercial success. Making sales and generating

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